Sign up USA
Proactive Investors - Run By Investors For Investors

Trump on top says social media survey

Canadian analyst Engagement Labs reveals that US presidential hopeful Donald Trump is the most popular Republican on Twitter - as well as on Facebook after the weekend debate
Trump on top says social media survey
Social media a game-changer in Washington politics?

Social media is increasingly viewed as an influential player in politics and Canadian analyst Engagement Labs (CVE:EL) revealed that US presidential hopeful Donald Trump is the most popular Republican on Twitter - as well as on Facebook after the weekend debate.

EL, creator of eValue Analytics scoring, said that after the February 13 Republican debate, Trump came tops on both the micro-blogging platform Twitter and as well as on Facebook. Overall, however, Trump is only top on Twitter, according to eValue ranings of Republicans vying to be their party's nominee for this year's Presidential campaign. In Facebook, Marco Rubio took the top title, with an unchallengeable score of 97.51 out of a possible 100.

But EL also noted that Trump continues to have the highest follower growth on Facebook increasing his fan base by over 10,000 on the day of the debate. Ted Cruz gained the second highest number of new followers with 2,895.

On Twitter, we continue to see Trump maintain the lead for eValue score with the highest Engagement and Impact scores. Trump also gained the highest number of new followers with just over 13,460 during the day of the debate. Cruz came in second place on the channel, garnering the highest number of retweets per 1000 fans.

Followers do not necessarily translate into supporters or voters, of course, but EL's scoring system is composed of a series of metrics and Key Performance Indicators (KPIs), so that an eValue score measures social media engagement, impact and responsiveness which is benchmarked against 100,000+ handpicked and verified brands.

On Friday, Engagement Labs shares were u 1.79% at C$0.28. Canadian bourses were closed on Monday on account of a public holiday.

View full EL profile View Profile

Engagement Labs Timeline

Related Articles

learning symbol on a keyboard
January 16 2017
The English language learning specialist is confident it can kick on in the coming year
Digital marketing
March 28 2017
Michael Karg, Ebiquity’s CEO, said:“We have already made good progress with our growth acceleration plan, which will replicate our service offering across key territories, further strengthening our ability to service global clients.”
February 20 2017
One particular development of note is Cello Pulsar, a social media analytics tool that has, according to the experts, the potential to be a real winner.
Copyright ©, 2017. All Rights Reserved - Proactive Investors North America Inc., Proactive Investors LLC

Market Indices, Commodities and Regulatory News Headlines copyright © Morningstar. Data delayed 15 minutes unless otherwise indicated. Terms of use