Cloud-based real estate focused RESAAS Services Inc (CNSX:RSS) is set to work with Shea Homes - one of the largest homebuilders in North America.
RESAAS has been tasked to digitally market to agents the group's latest development called 'Azure' in Paradise Valley, Arizona.
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RESAAS will coordinate initiatives across multiple medias, it told investors.
"RESAAS is set to empower Shea Homes to connect with a highly targeted audience of agents who represent the ideal buyer demographic for these stunning new homes, based on factors such as agent location, listing patterns, referral activity and real estate designations.
"This provides a highly efficient channel to market the Azure project to the REALTORtrademark community based on Shea Homes' target market," said the Canadian group.
'Azure' is a development of 66 homes within the 105-acre master-planned community known as The Ritz-Carlton, Paradise Valley.
"Over the years RESAAS has proven to be a leading source of new business for agents that use our services," said Tom Rossiter, chief executive at RESAAS.
"We are looking forward to bringing this new opportunity to select members of the Resaas community and assisting Shea Homes with its sales and marketing plan for this latest development."
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