Shares of Bridgeline Digital Inc. (NASDAQ:BLIN) rocketed Tuesday after the digital engagement company announced that it will be partnering with a full-service bank to power their digital footprint.
Bridgeline Digital stock soared 162.6% to US$3.44.
The Burlington, Massachusetts-based company is a provider of cloud-based web content management, ecommerce and marketing automation software.
The engagement is a three-year SaaS subscription to Bridgeline’s Unbound Digital Experience Platform, which includes marketing and content modules for marketing automation and web content management.
“Bridgeline Unbound powers the complete customer journey – with the ability to attract, engage, nurture and convert prospects into customers”, said Ari Kahn, CEO of Bridgeline Digital. “We’re looking forward to seeing how our newest customer will grow using Bridgeline Unbound.”
The implementation will leverage Bridgeline’s core templates and modules which are pre-built, mobile-friendly components that can be tailored to accommodate the bank’s branding requirements. The bank is hoping greater search engine optimization will drive an increase in local website traffic.
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