Blur Group (LON:BLUR) now counts Chinese trade giant Alibaba.com among the 35,000 businesses that use its Global Services Exchange.
US business directory business.com, used by over 30mln buyers from small-to-medium enterprises, and European online advertising group Trade Tracker, now also use blur’s increasingly popular Software as a Transaction (SaaT) services buying model.
Last year, Alibaba, which is the world’s largest online business-to-business trading platform for small companies, generated US$4.1bn in revenue after processing US$170bn of sales.
“It [SaaT] means that the of-the-moment rental of enterprise-level software solutions is packaged into the transaction itself,” chief executive Philip Letts explains.
“You’re only ever paying for the platform when you need it, which keeps overheads to a minimum and lets you focus your attentions and budgets on what matters - a professionally-delivered business services project.”
He added: “The new partnerships show how the platform which brings together the functionality of enterprise software, marketplaces and community is applicable for all business buyers.”