Guscio Plc is an AIM quoted company. Its strategy is to develop IP focused on tracking and assessing physical literacy and development in children. It has first-mover advantage through its two subsidiaries, which have proprietary technology in this sector: Sportsdata - a web-based programme, skills2achieve, jointly developed with The Youth Sport Trust, which can track and assess progress in physical literacy in schools; and Dataplay - a white-label platform for the tracking, assessment and evidencing of performance in sports.
The Company believes that these subsidiaries are ideally placed to take advantage of the considerable opportunities in the sector: data analysis of raw data on the nation’s youth’s activity and physical literacy can evidence impact of regional and socio-economic differences, available opportunities, funding support and numerous other variables; commercialisation of data reports.
Importantly, the subsidiaries have a key partner in the Youth Sport Trust (‘YST’), a leading independent charity devoted to changing young people’s lives through sport. Founded in 1995, the charity aims to help young people to achieve their potential in life by delivering high quality physical education and sports opportunities. The YST has attracted a Board of highly reputable directors including (founder) Sir John Beckwith, who was awarded a knighthood in 2002 for services to youth sport, Duncan Goodhew, who is a former competitive swimmer holding two Olympic Games medals, Baroness Sue Campbell CBE who has been a national level athlete and coach and was awarded a Commander of the British Empire in 2003 for her services to sport, as well as a number of other Olympic and Paralympic athletes and media and corporate executives from the sports sector. The YST currently has products and programmes in 18,000 primary schools and has significant relationships with several National governing sport bodies and government departments in the UK, as well as overseas.