RYVL (STO:TMG)

RYVL (STO:TMG)


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RYVL

RYVL is the trading name of The Marketing Group Plc - a full service global marketing network. It comprises a portfolio of complementary marketing agencies, each with specialist expertise, which together offer a broad suite of marketing services to global blue-chip clients.

The Group has offices around the world and provide a full service offering to global...

EPIC: TMG
Market: NASDAQ OMX:TMG
Sector: Business Support Services
Website: ryvl.com
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Adam Graham, chief executive of RYVL (NASDAQ OMX:TMG), pitches the company to investors. For more information visit www.ryvl.com

Big Picture – A Deep Dive Examination of RYVL


Transformation
In early April, the company said it would see its shares delisted from Nasdaq First North and said it intends to apply for a future listing at another suitable venue before the end of 2019

RYVL Snapshot

OUR BELIEFS

REBELLIOUS WITH A CAUSE
We fundamentally believe that the big network model has had its day. We are setting out to disrupt that model and provide a refreshing alternative to global brands who want more bang for their buck.

ENTREPRENEURIAL HEART
Our commitment to a flat structure of interconnected nodes, rather than a bloated hierarchy, means that our regional CEOs are empowered with information to make the right decisions and move quickly for our clients.

CREATIVE SPIRIT
Creativity underpins our entire business. It's not just a word to us; it’s the way we are wired. Creativity flows through every office and every department, helping us approach challenges with an open mind to find fresh solutions.

TRANSPARENT NATURE
We are ethical, honest, and transparent. Our commercial models reflect this commitment to transparency and how we build our clients’ businesses.

90TH ANNIVERSARY
Client: Speedo
RYVL Agencies:RYVL Channelzero
What we did:Positioning, Photography, Motion, Print, In store, Digital
Channelzero won a competitive pitch to create an international campaign celebrating Speedo’s 90th anniversary and connecting swimmers everywhere.

YOU WERE BORN TO BE REAL, NOT TO BE PERFECT.
Client: VS for Men
RYVL Agencies:RYVL Channelzero
What we did:Design, Positioning, Print, Brand Development, Motion
Channelzero was engaged to develop a strategy to make VS for Men more competitive.

RAISING A NATION
Client: Weet-Bix
RYVL Agencies:RYVL Channelzero
What we did:Strategy, Positioning, TVC, Campaign
In 2015, CZ won a competitive pitch to create the new 2016 campaign for the traditional Weet-Bix ‘Blue Box’. Weet-Bix sales have been bucking the recent national trend of declining breakfast cereal sales.

Our job was to build on that base, by re-engaging with Weet-Bix kids of all ages - putting the Blue Box back on their shopping list and a smile on their faces. We were asked to ensure our creative worked with their existing assets only and that the creative concept reflected their central organising idea - ‘Raised on Weet-Bix’.

THE WORLD’S FIRST BLOCKCHAIN ENABLED PROGRAMMATIC MEDIA CAMPAIGN
Client: Truth
RYVL Agencies:RYVL Truth
What we did: Blockchain Enabled Programmatic Media Campaign
Truth is a new type of media agency utilising blockchain smart contract technology to provide 100% transparency. It is the first agency of its kind to use blockchain in this way.

REVIEWS PROGRAMME
Client: HARMAN
RYVL Agencies:RYVL Ranieri
What we did:PR, Influencers
Harman needed a solid reviews programme for its market leading brands, JBL, Harman Kardon and AKG, within the national, consumer, tech and specialist media.

HELPING THE WORLD'S MOST VULNERABLE CHILDREN.
Client: World Vision
RYVL Agencies:RYVL Marker
What we did:Digital Transformation Advisory, CX/UX/UI Design, Angular 2, iOS, Android, API & ERP integration, Kentico, Marketing Automation
Helping the world's most vulnerable children by creating a compelling digital experience for World Vision supporters that increases donation revenue and reduces costs through self-service.

TRANSFORMING BUSINESS TRAVEL BOOKING ON MOBILE
Client: Serko
RYVL Agencies:RYVL Marker
What we did:Co-Design Sprint, CX/UX/UI Design, iOS, Android, Apple Watch
Serko Mobile is the first purpose-built mobile app for business travellers with a recommended itinerary that instantly recommends the best flights and hotel for your business trip in one succinct booking experience.

#DOYOURY
Client: Yahoo
RYVL Agencies:RYVL One9ninety
What we did:Social, Influencers
Yahoo wanted to find ways to let their brand personality shine in particular the fun and playful side.

#ADAMYOURSELF
Client: Opel
RYVL Agencies:RYVL One9ninety
What we did:Social Media Strategy, Influencers
Opel needed a social agency that could connect their brand with key influencers to help promote the launch of the new Opel ADAM.






 

DON ELGIE

Don Elgie

NON EXECUTIVE CHAIRMAN

Non Executive Chairman - Kate Technologies Plc Special Advisor - British Interactive Media Association

 

He has a wealth of experience in public companies and over 30 years’ experience in the marketing industry. He was CEO of Creston Plc, a FTSE international digital marketing and communications group from 2001 – 2014, during which he completed a number of successful international acquisitions. Don is currently Non-Executive Chairman of Kate Technologies Plc, the international media and app distribution company.

Education: Higher National Diploma in Business Studies
Shareholding: 348,429 TMG Shares

 

jespor ohlenschlaeger
eXecutive chairman and interim ceo


 

MIKE MCELHATTON

Mike McElhatton
CHIEF FINANCIAL OFFICER

Non Exec CFO at Nile HQ Ltd and DBI Network US Inc

He has more than 25 years’ experience in the marketing sector and has a successful track record executing acquisitions for public and private companies. Has previously held senior roles at WPP (CFO EMEA Possible), Splendid Unlimited (CFO/COO), Publicis (Zenith Media) and Havas Media UK Group CFO.

Education: Charted Accountant (qualified 1989), Degree in Accounting & Finance from Lancaster University in 1986.

Shareholding: 115,136

 

GLEN FRASER

Glen Fraser
NON-EXECUTIVE DIRECTOR

Principal and Owner of Third Eye Consultancy

Currently the Principal and Owner of Third Eye, a Sydney-based brand strategy consultancy, and has over 30 years’ experience at some of the world’s largest marketing and advertising firms, including Ogilvy & Mather, Saatchi & Saatchi, Havas Group, Young & Rubicam Group and J Walter Thompson. While occupying senior and leadership roles across various firms and agency set-ups, he has had proven successes and demonstrable experience in growing businesses and revenues, leading and retaining teams as well as ensuring successful execution of creative marketing campaigns across multiple georgraphies. He is also an adjunct university and industry body lecturer.

Education: Chigwell School, England
Shareholding: 146,957 TMG Shares

 

MARTIN BLAIR

Martin Blair
NON-EXECUTIVE DIRECTOR

Non-Executive Director and Chairman of Audit Committee, Kate Technologies Plc

He is a high accomplished veteran in the field of Finance, who has accumulated more than three decades’ experience in dynamic fast growing organisations across media, technology and life sciences industries. Martin has significant expertise in global corporate transactions for public market listings, acquisitions, joint ventures and disposals as well as strategic restructuring and integration projects. Over the years, he has also accrued a proven track record of managing post acquisition integration alongside implementation of global IT systems and financial controls.

Education: ACA (first time passes), 1982, BA Hons – Economics & Accounting from Sheffield University in 1979.
Shareholding: 149,518

TOP 20 SHAREHOLDERS

The company has in July 2018 a total of 2,495 shareholders. The Table below list the holding of the 20 largest shareholders.

Shareholders Number of Shares % of all the shares & votes
TOTAL 37,952,625 100.00%
UBS Switzerland AG/Client Account 2,339,352 6.16%
Mangold Fondkommission AB 2,071,823 5.46%
LGT Bank Ltd 1,702,680 4.49%
CBLDN-Saxo Bank 1,681,595 4.43%
The Marketing Group 1,444,123 3.81%
Lionel Lim Kiat Hoon 1,412,402 3.72%
Sedgley Cohesive Co Ltd 1,217,257 3.21%
Saxo Bank A/S Client Assets 1,076,394 2.84%
Asani, Sami 1,066,999 2.81%
Laurent Verrier 1,065,068 2.81%
ML, Pierce, Fenner & Smith Inc 1,051,667 2.77%
Thong Chew Fatt 1,043,948 2.75%
SAMCORP AB 1,043,088 2.75%
Forsakringsaktiebolaget, Avanza Pension 865,193 2.28%
Ahgir Yadav 700,000 1.84%
BK Julius Baer & Co Sweden Main AC 682,346 1.80%
The Kanda Trust 632,813 1.67%
Jason, Lee Poh Lye 614,087 1.62%
Marianne McKenzie 607,136 1.60%
Callum Laing 458,180 1.21%
Others 15,176,474 39.99%

 

GROUP AUDITORS

The Taylor Cocks Partnership Limited
Tel: +44 370 770 8111
E-mail: [email protected]
Address: 3, Acorn Business Centre, Northarbour Road Cosham, Portsmouth, Hampshire PO6 3TH

CERTIFIED ADVISER

Mangold Fondkommission AB
Tel: +46 8-503 015 50
E-mail: [email protected]
Address: Engelbrektsplan 2, 2 tr, SE-114 34 Stockholm

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