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Actual Experience lands second large-scale project

The data analytics business has signed a £240,000 a year deal

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The simplicity of Actual Experience’s hosted software masks the huge amount of time invested creating the algorithm that tracks the customer experience

Actual Experience PLC (AIM: ACT) said it had landed a second full-scale deployment for its analytics as service after securing a £240,000-a-year contract with an unnamed customer.

It follows hard in the heals of a £1mln implementation project and, according to chief executive David Page, the latest deal demonstrates the businesses' "growing momentum", while being "an exciting endorsement of our technology".

"With a growing number of small deployments across our channel partners' customers, each with the potential to scale, we are confident in the prospects for the business," he added.

The simplicity of Actual Experience’s hosted software masks the huge amount of time invested creating the algorithm that tracks the customer experience.

Measurements are made and sent to a data centre that produces a digital quality score that is a little like a credit report.

The group is normally called into a business hit by complaints, but where the dashboard for that particular part of the digital infrastructure shows ‘green lights’ saying it is working perfectly.

 

Quick facts: Actual Experience PLC

Price: 110 GBX

AIM:ACT
Market: AIM
Market Cap: £52.11 m
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