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The Marketing Group’s The Lead Generation Company enters liquidation

The marketing conglomerate said Lead Generation, a B2B telemarketer, was profitable up to 2017 until the loss of a major client caused it to slip into unprofitability

Marketing execs around a table
The firm added that the liquidation had not affected its financial performance expectations

The Marketing Group PLC (NASDAQ OMX:TMG) has said its Australian subsidiary, The Lead Generation Company Ltd, has entered into voluntary liquidation.

The marketing conglomerate said Lead Generation, a B2B telemarketer, was profitable up to 2017 until the loss of a major client caused it to slip into unprofitability and the best course of action was deemed to be liquidation.

READ: The Marketing Group to rebrand as RYVL

TMG added that Lead Generation’s service offering is not considered core to its strategy moving forward and was not a material part of its activities.

The firm also said the liquidation had not affected its financial performance expectations for the 2018 financial year.

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Market: NASDAQ OMX
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