Weekend Unlimited Inc (CSE:POT) (OTCMKTS:WKULF), the lifestyle-branded recreational cannabis company, is launching a new customer relationship management platform.
Its implementing a sales order and inventory management system with the goal of making business-to-business sales more efficient and providing a seamless ordering experience to customers.
Shares of the company jumped 16% to C$0.07 on the CSE and almost 32% to US$0.06 on OTC Markets.
“In preparation for our flagship brand, it has been a top priority to develop and implement a system to not only support production, sales and distribution, but to do so in a way that makes it easier for our customers and sales team to connect in a way that will be a sales feature for us and grow loyalty," CEO Chris Backus said.
The Vancouver-based recreational cannabis company has operations in Canada and the US.
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