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NexTech AR Solutions launches self-service augmented reality platform for businesses

The platform allows companies and brands to create digital twins of just about anything using smartphones, scanners or 3D modeling software

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Users will be able to see the ARitized product in full 3D projected into their own space

NexTech AR Solutions (OTCMKTS:NEXCF) (CSE:NTAR) has launched the world’s first self-service 3D augmented reality publishing platform for businesses — no programming experience required.

The platform, found at ARitize.com, allows companies and brands to create digital twins of just about anything using smartphones, scanners or 3D modeling software. 

Then, whether it's a company showcasing a product or an academic institution bringing a biology textbook to life, users will be able to see the ARitized product in full 3D projected into their own space. 

READ: NexTech hires visual effects pioneer Dr Barry Sandrew to lead the company's foray into Hollywood

"Augmented reality has transcended the demo stage, becoming a vital part of today's product and retail strategies," CEO Evan Gappelberg said in a statement. 

“Our platform is an industry first, and allows anyone with a 3D model to upload the model and start using it as an AR object immediately, no programming required, which was incredibly hard to do and we believe will be a great tool for helping companies to accelerate AR integration globally."

The idea, Gappelberg said, is to democratize the AR process. Now, anyone with a 3D glTF file can ARitize their business.

The company also believes that the new platform will be a boon for new sales leads. Within the past few months, NexTech has inked deals with Budweiser,  Zoltan David, Mr. Steak and several others.

Investors sent NexTech stock 4.7% higher Tuesday to C$0.67 on the CSE and 1.7% to US$0.49 on OTC Markets.

—Updated to include stock movement—

Contact Andrew Kessel at [email protected] 

Follow him on Twitter @andrew_kessel

Quick facts: Nextech AR Solutions Corp.

Price: 7.44 CAD

CSE:NTAR
Market: CSE
Market Cap: $513.79 m
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