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Nemaura cites positive patient-user experiences of SugarBEAT glucose monitors; says European launch moving ahead

CEO Dr Faz Chowdhury said the company has established strategic partnerships in the UK and Ireland to commence sales and distribution

Glucose blood testing
SugarBEAT tests blood glucose levels using a sensor on the skin, rather than using a needle

Nemaura Medical Inc (NASDAQ:NMRD) on Thursday provided an update about the commercial launch in Europe of its flagship SugarBEAT continuous glucose monitor (CGM) and feedback from its first patient-user experiences at a recent diabetes conference in Barcelona, Spain. 

In a statement, the company noted that at the 55th Annual Meeting of the European Association for the Study of Diabetes last month, its CEO Dr Faz Chowdhury discussed key milestones in the development and plans for the commercial rollout program for SugarBEAT in the UK, Ireland, Germany and other key European markets following its approval in the EU.

“With our current scale of manufacturing in United Kingdom and the first shipments of SugarBEAT CGM devices to diabetic and pre-diabetic patients, we believe we are well-positioned to move aggressively into the commercial phase of our strategy in Europe,” Chowdhury said.

READ: Nemaura launches shipments of its SugarBEAT glucose monitor to the UK

“We have established strategic partnerships in the United Kingdom and Ireland to commence sales and distribution, and are diligently working with our partners to develop the launch plan and various subscription options,” he added. 

Chowdhury also commented on the positive first-user experiences at the conference: 

"Importantly, as a daily disposable adhesive skin-patch that sits on the surface of the skin, SugarBEAT is painless, and versatile in terms of wear time. Given these benefits, we look forward to aggressively entering the underserved markets for both Type 2 diabetics and pre-diabetics, which are estimated at $80 billion per year,” he said.

At the conference, Dr Fred Schaebsdau, vice president of strategic alliances at Nemaura, also highlighted the key competitive advantages of SugarBEAT over current invasive CGM technologies.

He said SugarBEAT represents the world’s first non-invasive, safe, needle-free, CGM as it does not puncture the skin to insert a sensor and allows users the freedom to decide when and for how long to wear the patch. 

Schaebsdau also discussed the positive first-user experiences indicating that SugarBEAT can be an effective tool for early diagnosis of type 2 diabetes.

Dr Iain Cranston, a diabetes specialist based in the UK at Portsmouth Hospital NHS Trust, presented prior clinical data confirming that SugarBEAT is uniquely positioned to target the Type 2 diabetes and pre-diabetic markets, as well as health-conscious individuals that can expect early benefits with the treatment by adopting self-management programs.

The stock of the Loughborough, England-based company recently traded up 6% to $0.80 a share in New York. 

Contact the author: [email protected]

Follow him on Twitter @PatrickMGraham

Quick facts: Nemaura Medical Inc

Price: 4.48 USD

NASDAQ:NMRD
Market: NASDAQ
Market Cap: $93.22 m
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Full interview: Nemaura Medical reveals details of upcoming European launch...

Nemaura Medical Inc (NASDAQ:NMRD) Vice President of Strategy & Strategic Alliances Dr Fred Schaebsdau tells Proactive the medical technology company is targeting a commercial launch for its flagship SugarBEAT continuous glucose monitor in the UK and in Ireland in January 2020. Dr...

on 10/08/2019

3 min read