In a statement Tuesday, the company said it has redesigned its website (Calyxt.com) to offer a more informative and user-friendly experience with improved navigation and functionality. The website showcases Calyxt’s products and solutions as well as its innovation product pipeline to help farmers and plant breeders choose the best crops and breed them to make stronger, more sustainable plants.
The new site will allow Calyxt to engage with its audiences while improving the user experience. Visitors can also now access assets including sales sheets, seed variety technical specifications, as well as new videos and photos.
Leveraging its proprietary TALEN technology, Calyxt said it has the ability to address market opportunities in food tech and agriculture, and the new website better reflects Calyxt’s position at the leading edge of accelerated plant breeding with a focus on wellness and sustainability.
Calyxt’s proprietary technology produced the first gene-edited product sold in the US, and its research and pipeline contain additional product candidates to address challenges in multiple sectors.
“Our newly designed website reflects the breadth and depth of our R&D team with our expanded innovation pipeline to address unmet consumer, environmental, and marketplace demands,” said CEO Jim Blome. “The optimization of our website is one example of the steps we’ve taken to be more digitally engaged and connected to our core audiences including suppliers and buyers, CPGs, prospective collaborators and our strong grower network.”
Blome added: “We’re gaining momentum and inviting collaborators to come to us with a challenge for our R&D team to solve. We’re committed to launching six projects by 2024 in four crops – soybean, wheat, alfalfa and hemp – and look forward to providing more updates on our initiatives throughout 2020.”
Contact the author: firstname.lastname@example.org
Follow him on Twitter @PatrickMGraham