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Bragg Gaming subsidiary ORYX Gaming joins forces with SBTech

Published: 09:10 09 Apr 2020 EDT

Bragg Gaming Group - Bragg Gaming Group Inc subsidiary ORYX Gaming has signed a deal to supply its portfolio of casino content and marketing tools to SBTech
The direct integration into SBTech’s iGaming platform will allow its platform partners quick and easy access to a library of over 250 games

Bragg Gaming Group Inc (CVE:BRAG) (OTCMKTS:BRGGF) subsidiary ORYX Gaming has signed a deal to supply its portfolio of casino content and marketing tools to premium platform provider SBTech. 

The agreement follows several high-profile operator deals and will see ORYX’s entire RGS portfolio of casino and slot content made available to SBTech’s platform partners, Bragg Gaming said in a statement Thursday.

The direct integration into SBTech’s iGaming platform will allow its platform partners quick and easy access to a library of over 250 games available via ORYX RGS, including ORYX’s proprietary content and games from partnered studios such as Gamomat, Kalamba, Golden Hero and Givme Games.

READ: Bragg Gaming subsidiary ORYX's full portfolio goes live on online gaming powerhouse Lottoland

Bragg Gaming said the Gamomat Games offers over 100 titles exclusive to ORYX with features including unique side-game jackpots that have proven to be extremely popular with players. Golden Hero is the only real pachislot content provider in the iGaming market worldwide and ORYX holds the exclusive distribution deal for its content in Europe. 

SBTech partners will also have access to Kalamba Games’ content which offers advanced game mechanics and features that improve KPIs, increase acquisition, retention, monetization and player engagement.

Bragg Gaming said SBTech has a wealth of industry knowledge and experience, and powers some of the fastest-growing and best-performing operators in Europe - including Virgin Bet and Mansionbet - which will soon be able to benefit from a variety of unique and localised content as well as advanced marketing tools such as promotions, leaderboards, tournaments and jackpots through a single seamless integration.

ORYX is licensed by the Malta Gaming Authority and the Romanian National Gambling Office and is compliant, certified or approved in 14 other major jurisdictions.

“We’re thrilled to announce yet another partnership in what has been a very successful period for us in terms of growing our partner network of top operators and successful integration with Tier 1 platform providers,” said Matevz Mazij, managing director of ORYX Gaming.

“SBTech powers some fantastic betting and casino brands in many regulated jurisdictions which will give us access to a new and wide-reaching player base.”

Letizia Angelo, commercial partnerships director at SBTech, commented: “We are delighted to add ORYX’s content to our award-winning iGaming platform further expanding our casino content mix for our partners. SBTech is committed to driving partner revenues in all verticals and by adding ORYX’s extensive range of gaming content we will continue to do so in these challenging times."

Contact the author: patrick@proactiveinvestors.com

Follow him on Twitter @PatrickMGraham

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