Versus Systems Inc (CSE:VC) (OTCQB:VRSSF), a gaming media company, has added longtime media executive David Spiegel to its advisory board, the company announced Friday.
At New York Media, the publisher of New York Magazine and other publications, Spiegel served as head of sales and facilitated the company’s merger with Vox Media, where he served as VP of sales.
Before that, he was chief revenue officer at Inverse, a Generation Z tech and science publisher acquired by Bustle Digital Group. He also previously worked as senior vice president of sales and brand strategy for CNN’s “Great Big Story” online column, and was a founding member of Buzzfeed’s sales team.
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"Having David, an experienced media executive with a proven track record in transforming businesses, join our advisory board is an important step forward for Versus," the company's CEO Matthew Pierce said in a statement. "As we continue to capitalize on the growth momentum we've experienced so far, we look forward to having David's unique perspective to provide strategic input on how best to further drive revenue and user growth across our business."
Spiegel’s appointment is effective August 1, the company said.
"Versus has built a unique in-game prizing and promotion platform that has generated extensive reach through various brand partnerships in the past several months,” Spiegel commented. “I look forward to leveraging my extensive background implementing various marketing and monetization strategies for well-known media companies to ensure Versus is well-positioned to continue capitalizing on this momentum going forward."
Versus System’s promotions engine allows game publishers and developers to offer players in-game and in-app prizes across mobile, console, PC games, and streaming media. Brands pay to place products in-game and gamers compete for those prizes, the company said.
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