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Empower Clinics partners with top US digital marketer to launch direct-to-consumer e-commerce solutions

Published: 08:10 08 Apr 2021 EDT

Empower Clinics Inc. - Empower Clinics partners with top US digital marketer to launch direct-to-consumer e-commerce solutions
The move will help put a spotlight on Empower's KAI Medical COVID-19 Saliva Test, network of medical centers and telemedicine platform

Empower Clinics Inc (CSE:CBDT) (FRA:8EC) (OTCQB:EPWCF), an integrated healthcare company, announced a partnership with leading digital marketer Snow Agency to launch its direct-to-consumer e-commerce solutions. 

The Snow Agency’s customized brand strategies and content production maximize the impact of direct response ads on Facebook/Instagram, Google/YouTube, Snapchat, and Email/SMS. The digital marketing and creative agency has so far generated over $250 million in sales for its clients. In January 2021, the Snow Agency was ranked as the #1 US Digital Marketing Agency & Digital Agency by Design Rush on Yahoo! Finance. 

"I am privileged to now count Snow Agency as a partner in our journey to deliver at-home testing solutions and empower patients to take control of their own health data,” Empower CEO Steven McAuley said in a statement.

READ: Empower Clinics submits bids to provide coronavirus tests for 50,000 federal employees through KAI Medical Laboratory

“Even with vaccines, ongoing testing is desperately needed because more testing, along with mask-wearing and physical distancing, will get people back into offices, planes and classrooms and help catch cases that go undetected."

Empower said the collaboration will allow patients to benefit from an “accessible, seamless and educative experience” when purchasing at-home diagnostics test kits. Patients can currently purchase COVID-19 saliva test kits by phone or email at the company’s website. 

"We know that we can reach millions of consumers with success for brands. We see our partnership with Empower as our contribution from Snow Agency to help reopen the economy, allow people to travel with confidence and getting back to normal life," said Snow Agency co-founder and CEO Dan Snow.

Meanwhile, Dr Jonathan Snow, who is the co-founder and COO of Snow Agency, noted that as a trained physician and digital marketing entrepreneur, he “fully believes” in Empower's diagnostic testing solutions, especially its integrated lab services at Kai Medical.

“It's the time now to digitally transform healthcare, focus on accessibility and convenience for patients and save valuable time and money on stretched public health services,” noted Snow. “People will need to get tested regularly so we can all get back to normal."

Empower is aggressively growing its clinical and digital presence across North America. It serves patients through its network of medical centers, telemedicine platform, advanced diagnostics labs and KAI Medical Coronavirus (COVID-19) Saliva Test.

Contact the author Uttara Choudhury at uttara@proactiveinvestors.com

Follow her on Twitter: @UttaraProactive

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